What would you do if...
Common question: “What would you do if… you could not fail?”
Seth Godin challenges that question … “What would you do if… you knew you would fail?” “What would be worth doing even though it’s not going to work?”
The latter question digs deeper within us. If we could not fail, there are plenty of aspirations we would chase after. But knowing we will fail, we’d only choose the things that are most important to us.
If failure is the only option, what would you choose?
